Introducing the Purosangue American Grand Tour Collection

2 min

August 3rd, 2026 | Katherine McDonald

Ferrari Unveils the Purosangue American Grand Tour Atelier Collection

2 min

Drawing inspiration from the roads and landscapes that have shaped the American grand tour, the Purosangue American Grand Tour Atelier Collection writes the next chapter in a story that began in the 1950’s.

Katherine McDonald

August 3rd, 2026

Ferrari Atelier has introduced the Purosangue American Grand Tour Atelier Collection, an exclusive series of ten curated configurations celebrating the landscapes, roads, and spirit of exploration that have long defined grand touring across the United States.

Created as a tribute to America's enduring connection with Ferrari, the collection draws inspiration from the country's extraordinary diversity—from sweeping coastal highways and desert expanses to mountain passes and open plains. Each of the ten specifications pairs carefully selected exterior colors, interior materials, and finishes to evoke the atmosphere of a distinct region, offering a unique interpretation of the American grand touring experience.

The American Grand Tour is defined by two inseparable elements: the landscapes that shape the view and the roads that shape the drive. Through the creative vision of Ferrari Atelier, these inspirations are translated into two complementary expressions: Landscapes, which celebrate the natural beauty that has inspired generations of journeys, and Roads, which pay tribute to the driving experiences that connect them. Together, they explore the enduring relationship between Ferrari, America, and the road itself.

THE LANDSCAPES Inspired by the tone, color, and atmosphere of the American environment.

The Ferrari Purosangue serves as the ideal canvas for the collection. Powered by Ferrari's naturally aspirated V12 engine, it combines exceptional performance with remarkable comfort and composure, making it equally at home on spirited mountain roads or cross-country journeys. Its blend of sporting dynamics, everyday usability, and long-distance refinement reflects the essence of grand touring that has resonated with Ferrari owners in America for generations.

Developed through Ferrari Atelier, the brand's bespoke personalization program, the American Grand Tour Atelier Collection showcases the possibilities available to clients seeking a highly individualized Ferrari. Rather than introducing new equipment or mechanical changes, the collection highlights the artistry of specification, demonstrating how color, texture, and material selection can transform the character of the Purosangue while remaining unmistakably Ferrari.

THE ROADS A tribute to the American driving experience itself, expressed through a disciplined palette of speed, clarity and national character.

The Purosangue American Grand Tour Atelier Collection celebrates the freedom of the open road and the emotional connection between driver, machine, and destination—a reminder that some of the world's greatest driving experiences begin with the journey itself. To learn more about the Purosangue American Grand Tour Atelier Collection or explore Ferrari Atelier personalization opportunities, contact your sales representative or request more information via the form below.